Horse-drawn vehicles and early motor cars crowd Broadway beneath the original Herald Building's famous owl clock in this real photo postcard of Herald Square, shot from the elevated railway that once ran up Sixth Avenue — both landmarks gone now, the building demolished in 1921 and the elevated line in 1939. A rooftop billboard for Victor Records captures the acoustic-gramophone era at its height.

• Caption: Herald Square, N.Y. City
• Card no.: B 2402
• Publisher: The Rotograph Co., N.Y. City (printed in England)
• Postmark: New York, Oct 19, 1908
• Status: Posted