Antique & Vintage Postcards

A rotund, gleeful dining gentleman is caught mid-grin as a demure young waitress leans in close — the comic scene doubling as an advertisement for Bowker's Odeur Du Bois Perfume, sold at 132 Milk Street, Boston, and "by all Druggists," in this delightful chromolithographed Victorian trade card from approximately the 1880s. The caricature style — exaggerated jowls, tiny feet peeking beneath the tablecloth, the woman's prim blue bow — is characteristic of the humorous genre trade cards widely distributed as novelties and collectibles during the height of American Victorian advertising culture, roughly 1875–1900. The reverse bears a faint embossed cloud-pattern design in relief, suggesting this may have been a higher-quality card stock than typical trade cards, possibly intended as both a pocket novelty and a scent-strip carrier (perfume trade cards sometimes carried actual fragrance). Bowker's Odeur Du Bois ("scent of the woods") was a wood-note perfume brand; the 132 Milk Street Boston address places the firm in the heart of Boston's commercial district. Trade cards of this era are not technically postcards but are frequently collected alongside them; this example has no postage indicia and was not mailed.