Antique & Vintage Postcards

The iconic yellow-and-red Kodak sign blazes atop a low brick pavilion surrounded by live oaks and a glassy reflecting pool — the Eastman Kodak Photo Information Center at HemisFair '68, where a woman in a bright yellow blouse pauses at the entrance while large photographic murals line the exterior walls, inviting fairgoers into a world of "film and filmcraft in all its many forms." This chrome postcard (HF210) from the official Plastichrome series captures the pavilion at its best: sunlit, welcoming, and unmistakably mid-century modern. For photography enthusiasts, the Kodak pavilion was a highlight of San Antonio's 1968 World's Fair — the signage alone is a time-capsule moment for one of the twentieth century's great American brands. The card is unused and bright, with a detail crop highlighting the bilingual "Photo Information Center / Centro de Información Fotográfico" inscription — a nod to HemisFair's Pan-American theme.