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Postcard 1950s French Embossed Josette Bouquetiere Flower Girl Roby Paris ODA
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Chrome · 1952

Postcard 1950s French Embossed Josette Bouquetiere Flower Girl Roby Paris ODA

Paris, France (publisher origin); subject locale unspecified1952ChromeExcellent

A rosy-cheeked blonde girl named Josette beams from behind an overflowing wicker basket of carnations and roses, holding a red fabric umbrella overhead and a single stem rose aloft — a charming French fantasy of the street flower-seller rendered in the bold, graphic style of mid-century Parisian postcard illustration, with real applied fabric on the umbrella canopy and glitter accents on the basket and flowers lending delightful three-dimensional texture. The caption beneath reads Je vends mes fleurs et j'offre mon sourire ("I sell my flowers and I offer my smile"), a motto as sunny as the card's color palette. The illustrator is signed "Roby," a French artist known for this type of cheerful children's novelty card in the 1940s–1950s. Published by ODA (Paris, Marque Déposée — registered trademark) and printed in France (Imprimé en France), catalog number 620. The reverse is clean and unused, with the standard ODA divided-back format and address lines. These embossed, fabric-enhanced French novelty cards were popular gifts and souvenir items and are eagerly sought by collectors of French illustration and novelty postal ephemera.

$14.95
Excellent
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PC-03585 · ODA, Paris
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